by Colorado Internet Marketing on January 2, 2012
Tweet If you are starting out in PPC marketing, there are some key metrics to pay attention to when measuring the success of your PPC campaigns. I talked in an earlier post about measuring and tweaking your PPC campaigns, so now I will let you know what metrics are important, and what to do with [...]
by Colorado Internet Marketing on December 10, 2010
Tweet In part one of “How to start a pay-per-click program”, I discussed the first steps to take in your PPC campaign, which included setting goals, determining your budget, creating your landing page, choosing your ppc program, and choosing keywords and key phrases. I will talk about the next steps to creating a successful PPC [...]